A catch 22

So I’ve been on the job market since February; in that time, I’ve applied for over 175 different positions. Some of these have been outside of the world of architecture, while most have been with architecture practices.

I can see the writing on the wall, the architecture industry is changing and until it finds its new face there are not going to be many new positions out there working for other people. This is one of the reasons I’ve started my own residential design firm, studioSML, with a good friend of mine. On one hand we have the dream of working for ourselves, but on the other we are trying to be realists and understand that it is very likely that we will not bring in enough money to be self sufficient for years. This means that we both need full time positions elsewhere, and not just temporary ones. We are looking for long term (a number of years) positions that will allow us the ability to work on our own projects while still paying the rent/mortgage.

In my mind, the best way to accomplish this is to find jobs outside of architecture, and for me that means looking to my graphic design experience. Now, don’t get me wrong, if I somehow find a position with another architect or interior design or find myself with so much work i can actually take a salary I’ll be overjoyed, but I’m trying to be realistic. So I have been applying for graphic design jobs and not gotten much of a reply. Tonight, I finally got some helpful feedback from a potential employer. He questioned my desire to leave architecture and my dedication to graphic design, as well as the inability for me to find a salary that both takes into account my architecture experience(+4 years and almost licensed) as well as my graphic design experience (less than 2 years).

I don’t really know how to respond. I’ve already reworked my resume to feature my graphic design skills, but i feel it would be wrong to leave off the last 4 years of architecture jobs. In addition, in my cover letters I mention that I am looking to redirect my career into graphic design and leave architecture. I also mention that I understand that my architecture experience outweighs my graphic design experience, but that in my opinion (and hopefully theirs) it allows me to approach design issues form a different point of view. Beyond these measures I’m not sure what to do. Do I start applying for senior positions, or continue applying for entry level to positions requiring 2 years of experience?

Article: Real Estate Stock Ticker

an image from 37signals originally from Colliers International of their new real estate visualization strategy.

[Image via 37signals]

AnArchitecture has a link to an article on 37signals about the above graphic from Colliers International which imagines real estate space as a commercial stock-like ticker. To me this image is very reminiscent of Maxis’ Simtower and the way metrics of occupied and unoccupied spaces were shown.